Welcome to the 52 Messages Documentary.

Shot over an 18 month period, it provides an insight into how the book was created. It is split into short and sweet videos documenting the process of creating 52 Messages. Follow the ups and downs of the process from before, during and after the launch of the book. Find all videos below.

52 Messages publishing Announcement May 2019.

Filmed in May 2019, I made the announcement that I was turning #SimonTsays 1-minute motivational videos into a book.
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Episode 1A why I’m publishing a book?

Shot in May 2019, I reflect on the initial reasons why I decided to write this book. On deeper reflection, during the process, these reasons obviously changed see Part 1B.
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Episode 2: Meet the Artist: Willem J. Lock

In this episode you get introduced to the incredible Artist- Willem J. Lock that is illustrating and designing the book. We discuss his style and format. Check him out @Willemjlock
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Episode 3: Designing the book cover

Filmed in August 2019, this was a preview of the book cover designing process and inspiration designed between May - September 2019. You can’t summon creativity instantly, however you can speed things up if you search for inspiration in the right places. Happy to report that the book cover is now complete. This also means that the title was done by then but it really wasn't because I was still unsure what to call the book.
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Episode 4: Creative Strategy meetings

This was one of our weekly meetings held on 31st May 2019 in Piccadilly Circus, London; pre-covid-19 days when we could just hang out in a coffee shop packed with people without a care in the world 😊Will and I used to meet up at least once every other week to discuss, design and develop the 77 illustrations that would end up in the @52messagesbook . This went on for a period of 8 months.
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Episode 4B: How the 77 illustrations for the book were created

It’s always the things and people behind the scenes that make any project successful. A massive shout out to @willemlock who made the illustrations. IIn this episode, he explains his creative process. Video edited by Simon.
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Episode 5: Unboxing 52 Messages

Unboxing the book ...We predominately live and operate in a digital world dominated by the internet that we sometimes forget what it's like to have real physical experiences. The experience of touching and reading a physical book that you've created can still be something special and here is the proof...
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Episode 6: Factory Settings part 1

Find out how the bookcase is manufactured in the factory. Made in Stevenage, Hertfordshire, UK, this video shows you the process in the factory.
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Part 7: Factory Setting part 2: Attaching the ribbons

Find out how the ribbons in the book are made and attached. This episode shows you behind the scenes in the factory settings. 52 Messages is manufactured in Stevenage, Hertfordshire, UK. Written & Designed by Simon Tefula Joseph, currently available from 52messages.com
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